1. Homemade Burger
In 2023, the leading delivery app in Brazil ranked the most ordered dishes of the year. Surprisingly, the burger took first place. Originally from the city of Hamburg, Germany, he gained notoriety in the United States through immigrants.
There, it evolved with new ingredients, such as cheese, salads, pickles and sauces, conquering the world.
In addition, with food trends constantly evolving, investing in vegetarian and vegan versions is a smart choice to please those who avoid meat, but don't give up on flavor.
Gourmet Burger and American Cooking courses can teach you everything from meat selection to the art of creating a perfect burger.
These courses also include popular recipes, such as onion rings, mac and cheese, and fried chicken, that you can prepare at home.
Starting a homemade burger selling venture can be an exciting opportunity, especially in a market that has shown steady growth. Here are some tips to help you get started:
1. Market Research: - Study the Market: Conduct market research to understand local demand for homemade burgers. Evaluate the competition and identify opportunities.
2. Create a Business Plan: - Define your Niche: Consider the type of burger you want to offer. It can be gourmet, vegetarian, vegan burgers, or any other specialty.
- Location: Choose where to sell your burgers. This could include a food truck, a stand at fairs or events, delivery to order, or even a physical restaurant if you have the resources.
- Pricing and Profit Margins: Determine your prices based on ingredient costs, labor, and desired profit margin.
- Marketing Plan: Develop marketing strategies to promote your burgers. Use social media, create an online delivery website or page, and consider partnerships with delivery apps.
- Budget and Finances: Establish a clear budget for your business and track your expenses and income regularly.
3. Legalization and Licenses: - Business Registration: Register your business and obtain the necessary documents, such as CNPJ, business license and health licenses.
- Hygiene Standards: Make sure you strictly comply with hygiene and food safety standards.
4. Quality of Ingredients: - Fresh Ingredients: Use fresh, high-quality ingredients to prepare your burgers. This makes all the difference in taste and customer satisfaction.
5. Creative Menu: - Variety: Offer a variety of burger options, including options for different dietary preferences, such as vegetarian and vegan.
- Highlight Unique Ingredients: Highlight unique ingredients or recipes that make your burgers memorable.
6. Customer Service: - Friendly Service: Train your team to provide friendly and efficient service to customers.
- Customer Feedback: Be open to customer feedback and make adjustments as needed.
7. Consistent Quality: - Quality Standard: Maintain a consistent quality standard for your burgers. Customers should know what to expect each time they buy from you.
8. Marketing and Promotion: - Social Media: Use social media to promote your burgers, share attractive photos and interact with customers.
- Loyalty Programs: Consider creating loyalty programs to attract regular customers.
9. Strategic Partnerships: - Events and Partnerships: Participate in local events, food fairs or establish partnerships with other local businesses to increase your visibility.
10. Continuous Assessment: - Analyze Performance: Regularly evaluate the performance of your business, adjusting your strategy as necessary to meet changes in the market and customer preferences.
Remember that success in a home burger venture requires dedication, passion and a commitment to quality. Don't be afraid to experiment and adjust your approach as you grow and learn more about your market and customers.